representation in music videos

Representation in music videos involves depicting diverse groups, identities, and experiences within the visual narrative of the video. The primary aim of representation is to showcase diversity and inclusion, providing audiences with an opportunity to see reflections of themselves in the media they engage with. 

Since meaning is constructed through elements like mise-en-scene, cinematography, editing, and sound, any depiction of an event, group of people, or topic in a media text becomes a representation, acknowledging the inherent challenge of fully capturing the truth of a situation. Stereotypes are frequently employed in representations to simplify the identification of issues, groups, or events, yet this practice raises complexities explored in various theories. Similar to other forms of media literature, music videos generate visual representations, inviting viewers to form their own interpretations.

for example "Hymn for the Weekend" by Coldplay has been praised for its colorful depiction of Indian culture and celebration of diversity. The video showcases different elements of Indian life and features a diverse cast.